USGBC Studio: Super Bowl 50 on social: A winning lineup!


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USGBC Studio: Super Bowl 50 on social: A winning lineup!

What could USGBC and the Super Bowl possibly have in common? This year, everything! Although the green building community and the sports industry may not be the most immediately obvious groups to jump on the same hashtag, jump they did, and it showed that sustainability goes with any aspect of life and culture.

LEED was all the talk this year, as the Broncos and Panthers took to the football field in the 2014-certified LEED Gold Levi’s® Stadium, the first of its kind. And that’s not all…the Super Bowl 50 Host Committee brought quite a few sustainability firsts to this year’s big game at the arena the San Francisco 49ers call home. Social media provided people with an awesome platform to incorporate a climate change discussion into one of the most active national Twitter discussion of the year. Some wore orange, some paraded blue, but LEED brought the green.

Team Super Bowl 50 did a great job of promoting the many green features inside and outside the stadium in a packed surrounding village they coined “#SuperBowlCity.”

Sunday marks our #SuperBowl debut as the first LEED Gold #NFL stadium.

???? https://t.co/oMxsAGkuC0 pic.twitter.com/iSWtEIzZLU

— Levi’s® Stadium (@LevisStadium) February 7, 2016

Help make #SB50 a net positive event by playing your part. Learn more here: https://t.co/ePJloEPd7Q pic.twitter.com/GthDfwtvnv

— Super Bowl 50 (@superbowl50) February 6, 2016

Help make #SB50 a net positive event by playing your part. Learn more here: https://t.co/ePJloEPd7Q pic.twitter.com/sgjY2e9KSH

— Super Bowl 50 (@superbowl50) February 3, 2016

So did USGBC!

#SuperBowlSunday‘s here! DYK ab. @LevisStadium awesome #sustainable features w/ #LEED? #SB50 https://t.co/FyYRB5IEuk pic.twitter.com/wYPqb1RISN

— USGBC (@USGBC) February 7, 2016

T-20mins: #Kickoff! If up to us #LEED wins this #SuperBowl! THX #SB50 Host Committee: putting #sustainability 1st! pic.twitter.com/sYcyiOKaIq

— USGBC (@USGBC) February 7, 2016

In addition, #SB50 featured a solar-powered stage graced by those needing no introduction…ahem…Bey!

Countdown to kickoff and a #solar-powered stage! #SB50 #SolarFTW https://t.co/HzanP1FIl2 @REWorld @RhoneResch pic.twitter.com/nDXnV0d5P0

— Solar Industry (@SEIA) February 5, 2016

Even the U.S. Department of Energy weighed in:

#SUPERBOWL FACT: @levisstadium is the first #LEED Gold stadium in the @NFL! https://t.co/rWUOQwE6WM @USGBC #SB50 pic.twitter.com/PHldhVrPfQ

— Energy Department (@ENERGY) February 6, 2016

All in all, Super Bowl 50 was a win for the Green Team.

Follow USGBC across all of our social media platforms for great insight:

USGBC (Twitter) 

 /USGBC (Facebook)

U.S. Green Building Council (LinkedIn)

@USGBC (Instagram)

USGBC (YouTube)

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